As a water company that relies on nature, we have a responsibility to take action and protect it. MadeBetter is our pledge to a healthy planet. Here’s what we’re doing.
BOTTLES WILL BE MADE FROM 100% RECYCLED PLASTIC*
Addressing plastic pollution is an urgent priority for us. One action we’re taking is to change what our bottles are made of.
*Still water bottles under 1 gallon size will be made with 100% recycled plastic; labels and caps are not, though they are recyclable.
MEET OUR BOTTLES
Using recycled plastic helps keep plastic out of oceans and landfills. That’s why we’ve pledged to use 100% recycled plastic across our still water portfolio by 2022*, starting with the 1 Liter size. So that every bottle that’s recycled has a chance to become a new bottle. Over and over again.
*Bottles under 1 gallon size will be made with 100% recycled plastic; labels and caps are not, though they are recyclable.
DESIGNED FOR RECYCLING
Our bottles are designed to the standards of Association of Plastic Recycling (APR) to be 100% recyclable, including labels that peel off easily to avoid contaminating the recycling stream.
REDUCING PLASTIC SINCE 1994
Since 1994, we’ve reduced the amount of plastic used in our half-liter bottles by over 60%.
Less than 30% of PET plastic is recycled in the U.S. That means a shocking 68% ends up in the waste stream. But together we can change this. The more plastic you recycle, the more we can use to create new recycled bottles, and the less plastic waste is generated.
It’s hard to know how to recycle properly. So we’re adding labels from How2Recycle to each of our bottles that make it clear. Find out more at How2Recycle.info
CLOSED LOOP FUND
Along with our sister brands, we’ve committed $6M to the Closed Loop Fund to build circular supply chains and help increase recycling rates in communities across America.
WE NEED YOUR HELP
Drink responsibly, and always recycle your bottles when you’re done. Tell your friends to do the same—don’t let one bottle go into the trash.
Make sure you know how to recycle in your neighborhood by visiting BeRecycled.org